“”Success is not final, failure is not fatal: It is the courage to continue that counts.”
—Winston Churchill
Expanding exhibitions. Unlocking markets. Driving growth.
With over 25 years of international experience, Butter Consultancy & Events connects organizers, suppliers, and investors to new opportunities worldwide.
Richard Butter
We specialize in identifying growth potential, validating concepts, and building strategies that turn exhibitions into thriving, future-proof platforms.
Due to my strong connection with my own region, West-Friesland, I’m eager to leverage my experience to assist local entrepreneurs in achieving success and growth. This could range from temporary management roles to crafting business plans or aiding in marketing communication.
what we do
What people say
“Richard is an excellent operator and fun to work with. He was critical to the success of key international partnerships between Rai and Tarsus. Call him if you are looking for someone to drive your next project.”
— Peter Massy, senior-director sales, Informa Tech
Butter Consultancy & Events 